Anadolu Efes In Licensing Agreement With Foster’s -IHA
ISTANBUL (Dow Jones)–Turkish malt beverages and brewery company Anadolu Efes Biracilik ve Malt Sanayi A.S. (AEFES.IS) said Friday it has signed a licensing agreement with Foster’s Brewing International, part of Foster’s Group Ltd. (FGL.AU), the Ihlas News Agency reported.
Anadolu Efes said it has secured the production, marketing and distributing rights of the Foster’s brand in Turkey. Anadolu Efes wants to launch Foster’s in the Turkish market before next summer.
Anadolu Group including Anadolu Efes focuses on brewing and soft-drinks. It is the Coca-Cola Co. (KO) distributor in Turkey and the producer of the well-known ‘Efes Pilsen’ beer.
The group recently took over the licensing rights of the Turkish unit of McDonald’s Corp. (MCD). Anadolu Efes posted a 9-month net profit of $122 million.
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